EFFECTIVENESS THROUGH INTELLIGENCE

We’re an intelligence company for brand builders and experience creators. We’re for those that seek the clarity and confidence needed to make the decisions that unleash commercial success.

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We combine a deep understanding of three critical factors to help our clients solve the problems standing in the way of success.

EFFECTIVENESS

We have a rich knowledge and respect for marketing effectiveness principles, ensuring we deliver insights that drive real impact.

DATA

We understand research, data & measurement, and know how to avoid unreliable or invalid results.

BEHAVIOUR

We leverage the fundamentals of behavioural psychology & economics to provide clarity, and create positive change.

WHAT WE DO

Understanding the relationship between your brand (the promise made) and the experience of that brand (the promise kept), is critical to driving successful outcomes for business.

We'll help you cut through the irrelevant noise, to see through the eyes of your customer, and focus on what truly matters.

WHAT WE DO

OURSERVICES

Horizontal Line IconBrand

Research
Horizontal Line IconUsage &
Attitudes
Horizontal Line IconSegmentation
Horizontal Line IconCX

Management
Horizontal Line IconNPD &
Pricing
Horizontal Line IconConcept &
Creative Testing

WHOWE ARE

Matter exists to get to the things that truly make a difference. To understand the real problem first, then turn insight into clear, actionable direction. Our team brings together strategists, designers, analysts and thinkers who care about clarity, rigour and work that genuinely drives business success. With deep sector experience and award-winning research capability, we cut through the noise to uncover what creates impact. The result: smarter decisions, sharper outcomes, and progress driven by the insights that matter most.

KEYPEOPLE

Ollie

OllieFounding Partner

As founding partner, Ollie is responsible for all things Matter. He started the business because he believed clients deserved better - not generic templated approaches or shallow dashboards, but smart, invested people focused on genuinely moving brands forward. He brings a consultative mindset, a commercial lens, and a determination to make every project meaningful.

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Manya

ManyaInsights Manager

As Insights Manager, Manya manages projects day to day and keeps everything running smoothly. She has a passion for understanding people and building strong relationships, bringing a thoughtful and structured approach to every engagement. With experience across research, behavioural insights, and marketing roles, she ensures projects stay aligned to objectives and deliver real impact.

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Lucia

Lucia Analytics Lead

Lucia is our guru analytics lead, with a wealth of experience in research analytics and data interpretation. She’s responsible for bringing the numbers to life in clear and compelling ways, transforming data into meaningful stories. With more than 20 years of agency experience, she brings rigour, precision, and a calm confidence to every project.

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Raquel

RaquelFinance Manager

Raqs is our Finance Manager, making sure the agency is operating smoothly and sustainably. She keeps the wheels turning behind the scenes, bringing structure, clarity, and consistency to everything we do. By handling the financial matters with care, she frees the wider team up to focus on what they do best – looking after client needs.

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Eva

EvaGraphic Designer

Eva ensures everything we create looks great, functions well, and can be easily understood by our clients. It’s far more than making things pretty, Eva has a rare ability to visualise complex concepts and data in intuitive, elegant ways. Her design thinking lifts the clarity, quality, and impact of every output.

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Hannah

HannahDigital Designer

Hannah brings data and ideas to life through motion, interactivity, and smart digital craft. She specialises in animated data visualisation and modern presentation design that makes complex information clear and engaging – with a sharp eye for detail and intuitive storytelling.

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Troy

TroyStrategic Partner

Troy has held senior roles in some of New Zealand’s largest agencies over the last 20 years. For Matter, he takes the lead on ensuring our work delivers the strategic benefits we promise, applying deep experience across sectors and disciplines. He also manages our innovation and product pipeline, helping shape what’s next for our clients and for the agency.

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KEYPEOPLE

Manya

ManyaInsights Manager

As Insights Manager, Manya manages projects day to day and keeps everything running smoothly. She has a passion for understanding people and building strong relationships, bringing a thoughtful and structured approach to every engagement. With experience across research, behavioural insights, and marketing roles, she ensures projects stay aligned to objectives and deliver real impact.

Read More expand
Raquel

RaquelFinance Manager

Raqs is our Finance Manager, making sure the agency is operating smoothly and sustainably. She keeps the wheels turning behind the scenes, bringing structure, clarity, and consistency to everything we do. By handling the financial matters with care, she frees the wider team up to focus on what they do best – looking after client needs.

Read More expand
Hannah

HannahDigital Designer

Hannah brings data and ideas to life through motion, interactivity, and smart digital craft. She specialises in animated data visualisation and modern presentation design that makes complex information clear and engaging – with a sharp eye for detail and intuitive storytelling.

Read More expand
Ollie

OllieFounding Partner

As founding partner, Ollie is responsible for all things Matter. He started the business because he believed clients deserved better - not generic templated approaches or shallow dashboards, but smart, invested people focused on genuinely moving brands forward. He brings a consultative mindset, a commercial lens, and a determination to make every project meaningful.

Read More expand
Lucia

Lucia Analytics Lead

Lucia is our guru analytics lead, with a wealth of experience in research analytics and data interpretation. She’s responsible for bringing the numbers to life in clear and compelling ways, transforming data into meaningful stories. With more than 20 years of agency experience, she brings rigour, precision, and a calm confidence to every project.

Read More expand
Eva

EvaGraphic Designer

Eva ensures everything we create looks great, functions well, and can be easily understood by our clients. It’s far more than making things pretty, Eva has a rare ability to visualise complex concepts and data in intuitive, elegant ways. Her design thinking lifts the clarity, quality, and impact of every output.

Read More expand
Troy

TroyStrategic Partner

Troy has held senior roles in some of New Zealand’s largest agencies over the last 20 years. For Matter, he takes the lead on ensuring our work delivers the strategic benefits we promise, applying deep experience across sectors and disciplines. He also manages our innovation and product pipeline, helping shape what’s next for our clients and for the agency.

Read More expand

OUR NETWORK

Our network of specialists have all been purposefully designed to increase our partners' chance of commercial success.

Matter

Our research consultancy leveraging the foundations of marketing effectiveness to enable decisions with clarity and confidence.

matter.nz
Multiplied

Our commerce agency bridging the gap between growing strong brands in the long term and selling them in the short.

multiplied.nz
Twenty4

Our brand experience agency creating desirable human experiences that leave a long-lasting impression, unleashing a brand’s true potential.

twenty4.nz

CONTACT

If you'd like to find out more about us, or discuss how we can help you, we'd love to hear from you.

+64 27 448 6008

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